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Trainers Coalition is a California-based non-profit that provides free gym access, personal training, and related fitness resources to low-income communities. After a year of building a solid foundation, the organization came to me looking for help in crafting their brand strategy and visual expression. We got...

SoftBank Robotics, a division of the SoftBank brand in Japan, sought to rebrand their U.S. branch in an effort to break into the American robotics market. The goal was to craft a narrative of technology that enhances, rather than replaces, the human element in the...